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Allen Staff/Photographer - Recovery after Hurricane Ivan in
the Cayman Islands. |
Sustainable tourism confab set for Cayman Islands
Investing in practices and technologies that sustain the environment
and reduce global warming makes economic sense, according to tourism
and environmental expert, Peter Hillenbrand, who will address delegates
attending the ninth annual Caribbean Conference on Sustainable Tourism
Development (STC-9), organised by the Caribbean Tourism Organisation
(CTO).
Hillenbrand contends that it is of critical importance to reduce
global warming and the changes that are necessary require monetary
investments, as well as investments in cultural change.
reluctant to change
But he contends that businesses, particularly those that are reluctant
to change, need to be convinced of the economic benefits.
"The best way to have people begin living a more sustainable
life is to either scare the heck out of them or
demonstrate to governments, businesses and families that with the
continual improvements in technology and the decreasing costs of
buying this technology,
you will save money and help the environment," says Hillenbrand,
who is a dedicated volunteer and donor to various community programs
in the Cayman Islands, and who utilises environmentally friendly
technologies.
issues of concern
Hillenbrand, chairman of the Central Caribbean Marine Institute
(CCMI) and the Little Cayman Research Centre (LCRC), will discuss
'The Economics of Greening Your Business' as part of the 'Stakeholders
Speak Out' session at STC-9 - a session at which stakeholders in
the Cayman Islands discuss issues of concern and importance to them.
In his presentation, he will give examples of sustainable practices
that can give a return on investment and are worth adopting.
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