JTB hosts Destination Product Showcase events in Canada
As the peak 2017-2018 Jamaica travel season approaches, the Jamaica Tourist Board (JTB) recently hosted over 586 travel professionals during six Destination Product Showcase events for retail travel partners in Canada.
Jamaican partners representing tour operators, resorts and attractions companies participated in sessions held in Toronto, Ottawa and Montreal, with two sessions in each city. The activities comprised destination update presentations and one-on-one meetings with suppliers. Participants were treated to Jamaican cuisine, a spa retreat cabana with massages, as well as live entertainment with a Caribbean flair.
"Travel agents are one of our most important partners," said Philip Rose, regional director for the JTB in Canada. "In fact, in 2016 we saw 54 per cent of Canadians book their Jamaica trip through an agent. The JTB Canada team is always working with Canadian travel agents, as we build relationships by providing our agents with product updates at sessions like these, and hosting them on familiarisation tours on the island so they can best sell Destination Jamaica."
Participating Jamaica partners included Caribbean Airlines, WestJet Vacations, Air Canada Vacations, Transat, Travel Brands, Sunwing/ Signature Vacations, Jewel Resorts/Hilton Rose Hall, Relax Resort, The Cliff Hotel, Deja Resort, Decameron Hotels & Resorts, Sandy Haven Resort, Real Tours Jamaica, Dreamer Catamarans, Sandals & Beaches Resorts, Hyatt Ziva & Hyatt Zilara Rose Hall, Moon Palace Jamaica, Jamaica Inn, Hedonism II, Couples Resorts Jamaica, Royalton Luxury Resort, Bahia Principe Hotel & Resort, Grand Palladium Jamaica & Lady Hamilton, Rooms Jamaica, Sea Garden Beach Resort, Karisma Hotel, Holiday Inn Resort, Courtleigh Hotel and Suites, Knutsford Court Hotel, The Jamaica Pegasus hotel, AMResorts, Tryall Club, and Iberostar Hotels & Resorts.